Make It Land. ← All work
A studio artifact, playbook library

House Style

Prompts with a point of view. A curated library of more than 40 AI prompts for brand, marketing, and product leaders, built and shipped as a real product.

housestyle.makeitland.studio
House Style catalog, showing the tagline and the three pinned hero frameworks
The idea

Most AI prompts are generic. Leaders need ones with taste and judgment built in. Curation is the product.

What it is

More than 40 prompts across three categories, product marketing and go-to-market, executive, and AI and creative tools. Each assigns a sharp, credentialed role, takes bracketed variables, and pushes for a better answer than the obvious one. Three flagship frameworks anchor the library:

The Executive Voice Matrix
Hero framework
The Positioning System
Hero framework
The AI Launch Operating System
Hero framework
The method

Every prompt is written in one house style, extracted from real work and documented so the taste is repeatable:

—A sharp, credentialed persona with an attitude.
—Legislate the language: banned-word lists, no AI-isms.
—Every claim carries a number or a name.
—Lead with ownership verbs, dictate the output order.
—Calibrate with bad-to-good examples, and build in an acceptance test.
Built as a product

Not a slide, a shipped product. Architected as a freemium, product-led portfolio with the core library free and copyable, the workflow layer gated, and real telemetry reading which frameworks land. Positioning, product, and craft in one artifact.

Why it matters here

Proof the studio ships more than websites. The same instinct that names a brand can run a whole product. Taste, made into something people can use.

Taste like this, working for you.

Make It Land takes on one or two engagements at a time.